Tuesday, October 6, 2015

Launching Book MODELAND by Simon Procter

Press Release, PARIS October 6, 2015. Paris Fashion Week.
for immediate publication.

Launching Book MODELAND by Simon Procter
(with accompanying  ipad APP in itunes.)

Today, during Paris  fashion week, official launch of Modeland, large format luxury printed photography book.  Modeland by photographer Simon Procter is a large body of work spanning several years. It is a unique documentation of fashion and fashion shows. The great Fashion houses worldwide repeatedly gave unprecedented access to capture the incredible scenography in a way that had never been seen before. 

Modeland was also the first major project by the photographer and began his long relationship with the hugely influential New York Magazine "V".  Modeland is published by US gallery Rosenbaum Fine Art Contemporary.

Artist BIO; Simon Procter was born in Lancashire, Northern England. He was raised in Royston a small mining village in  South Yorkshire. He studied Fine Art for many years specializing in painitng and sculpture. He is an influential photographer producing advertising for a wide range of high level clients including :Chanel, Dior, Nike, Reebok, Speedo, Adidas, Nokia, Hastens, Marriott, Mont Blanc. Since his debut exhibition in Miami Basel in 2008 Simon Procter has become one of the most collectable photographers of his generation. His artwork is held in prestigious collections and museums worldwide. Simon lives between Paris, New York and a farmhouse in northern France.

The Modeland Book is available direct from Rosenbaum Contemporary and online at amazon
The Modeland ipad application is available on itunes .

Stella McCartney

Media Contact
Rosenbaum Contemporary
150 Yamato Road
Boca Raton, FL 33431USA

Adidas Y-3

Christian Dior & John Galliano

Armani Couture, first show


Christian Dior

Karl Lagerfeld times Square



Studio Procter 16 Rue Saint Sabin 11eme Paris